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Special Information for Professors and Students

Professors and students have asked for discount coupon codes for class assignments of the VIA Survey, Personal Character Profiles.

The student prices is $20.

Sample Profile


The Personal Character Profiles include comparative rankings, graphs showing the load in virtue categories, the position of signature strengths on the head/heart, self/others circumplex graph and a detailed discussion of signature character strengths.

To get a Discount Coupon Code for your students, please contact VIA (amandar@viacharacter.org). After students take the VIA-IS, this discount coupon code will let them  purchase their own Personal Profile at $20. They will get their results immediately upon completing the VIA-IS.

If you wish to manage the process or review the reports for a small group, you may wish to purchase a Consultant Code for your group. In this case, students' results are emailed to you for review and presentation. To request a group code for use with students, please e-mail amandar@viasurvey.org .

FAQ's

Q. How do I get a Student Discount Code?
A.  Contact Amanda Ruddy, VIA's Marketing and Customer Service Specialist, at amandar@viacharacter.org. She will ask for your university or college, your email address (.edu is recommended) and, if you're a professor,  will ask the number of students you anticipate a semester.  She will alert you to our need to refresh the codes every 6 months, meaning you will be issued a new code at that time.

Q.  Can students get the expanded  VIA Interpretive Report on a survey they took on the Authentic Happiness website, or Happier.com?
A. Unfortunately, no. The report is issued by VIA on data collected through our site and database. 

Q. Can they get a Personal Character Profile for a survey they took last year?
A.  Yes. For any VIA-IS on the VIA website.

Q.  Why is VIA charging for these reports?
A.   The Mayerson Foundation continues to make the VIA Survey and results free to anyone, worldwide.  The new, expanded, personalized 17-page report required a significant investment to develop the database to provide it.  The VIA Institute hopes that funds from the sale of these reports will support program development, education and research in the future.